Lonely Planet Publications
Lonely Planet is the largest travel guide book and digital media publisher in the world. Since 2007, the company has been controlled by BBC Worldwide, which owns a 75% share, while founders Maureen and Tony Wheeler own the remaining 25%. Originally called Lonely Planet Publications, the company changed its name to Lonely Planet in July 2009 to reflect its broad travel industry offering and the emphasis on digital products. After Let's Go Travel Guides, it was one of the first series of travel books aimed at backpackers and other low-cost travellers. As of 2010, it publishes about 500 titles in 8 languages, as well as TV programs, a magazine, mobile phone applications and websites.
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